Why Localization is Importan? Check These Stats

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Are you ready to get more leads or customers or revenue? So go through this article completely. In this article, we are going to know why localization is important? By using some global insights. So, first of all, take a look at the total language spoken all over the world. According to a report, about 6600 languages are used all over the world. Out of these languages, about 25 languages are used by a large population in the world. So out of 6600, we can capture customers from these languages. So before getting into localization, we are going to throw light on some other statistics.



Mandarin Chinese is the most widely spoken language in Asia. Mandarin Chinese has over 900 million native speakers. Apart from this 199 Million non-native speakers also exist. English is the most widely used language all over the World. English has over 379 Million natives and 753 Million non-native speakers across the World. After that Hindi is the third language with 341 Million Native and 274 Million Non-Native speakers. 

So here is a list of these languages- 

  1. English: English has over 1138 Million speakers with 379 Million Native and 753 Million non-native speakers.
  2. Mandarin Chinese: Mandarin Chinese has over 1118 million speakers. Of 1118 million, 918 million native, and 199 million non-native speakers. According to a report, 51 percent of Internet users in Asia use Mandarin Chinese. In addition, Asia has over 2.5 billion Internet users, which is more than 50% of the world's users.
  3. Hindi: Hindi has over 615 Million speakers all over the World. 
  4. Spanish: 534 Million Speakers
  5. French: 280 Million Speakers
  6. Arabic: 274 Million
  7. Bengali: 265 Million
  8. Russian: 258 Million
  9. Portuguese: 234 Million
  10. Indonesian: 198 Million
So to capture more of your leads or customers, you have to target these languages. 

So to start with Localization we need to know more about Localization. What is Localization? Localization is the process of altering the content and making it ideal for Global customers by changing the content according to the target audience's language, Culture, and Social Sentiments. 

Benefits of Localization

Easily Enter in New Markets

With localization, you can easily enter new markets. Localization removes all the barriers between your business and customers. With the help of localization, you can easily integrate with a global audience and explain the details of your service.

Increase Customer Gratification

Localization also helpful to increase customer's satisfaction. By Localization you can easily convey your message to your customers. Most of the customer wants to buy products in their native languages. The customer wants to read user manuals and make payment in their local languages.

Localization also Increase Brand Awareness

Most of the brands are available for the audience and customer in multiple languages. The reason is the buyer's satisfaction. 

Boost Revenue 

So with more customers you can easily increase your revenue. By Localization you can capture more customers that the means increase in your revenue.

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